O Summitu

ŠESTU GODINU ZA REDOM, PRIDRUŽITE NAM SE NA REGIONALNOJ KONFERENCIJI O MARKETINGU U FMCG INDUSTRIJI!

FMCG BRAND FORUM od 2014. godine predstavlja centralni godišnji regionalni događaj za profesionalce koji se bave marketingom u kompanijama i institucijama u sektoru robe široke potrošnje

• pod jednim krovom okuplja domaće i međunarodne marketing stručnjake koji sa učesnicima dele primere dobre marketinške prakse i rezultate ekskluzivnih istraživanja tržišta

• namenjena je svima koji žele da ostvare veći uspeh i rast sa svojim brendom, ali i za one koji imaju ličnu motivaciju za uspeh na polju FMCG marketinga

• misija FMCG Brand Foruma je da u jednom danu pokaže najbolje, najaktuelnije i najefektnije primere i strategije u domenu FMCG marketinga i predstavi najnovije marketinše pristupe u svetu, regionu i Srbiji

• konferencija se bavi presekom kompetentnosti i znanja na polju FMCG marketinga kroz praktične primere, stvari koje zadovoljavaju potrošače, povećavaju vrednost brenda i omogućavaju rast…


Teme konferencije

Ovogodišnji program pažljivo smo organizovali oko sledećih tema, važnih za razvoj poslovanja i razumevanje marketinških aktivnosti i potencijala domaćeg sektora robe široke potrošnje:

FMCG medijski trendovi 2019

FMCG Brand Insight

Brand Design & InStore Design

Funkcionalna kretivnost

Programi lojalnosti kupaca u maloprodaji

Inovacije u trgovini

Da li je TV oglašavanje i dalje snažno?

Content & digitalni marketing

Da li vam napori koje ulažete u digitalizaciju donose novac?

* organizator zadržava pravo izmena u programu


Govornici

Šta je zajedničko kompanijama Coca-Cola, Ferrero, Google, BBDO ili Direct Media? Njihovi predstavnici dolaze u Beograd iz različitih delova sveta na jedan dan da sa nama podele najnovije trendove i iskustva koji će nam pomoći u predviđanju budućnosti FMCG marketinga!

za više informacija o govorniku i prezentaciji kliknite na sliku

  • Day 1

    July 23, 2017

  • Day 2

    July 24, 2017

  • Day 3

    July 25, 2017

  • Day 4

    July 26, 2017

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Engineering
    Growth
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Growth
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Engineering
    Growth
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Engineering
    Growth
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Platform
    Where
    Hall 1, Building A

  • Meh synth Schlitz, tempor duis single-origin coffee ea next level ethnic fingerstache fanny pack nostrud. Photo booth anim 8-bit hella, PBR 3 wolf moon beard Helvetica. Salvia esse nihil, flexitarian Truffaut synth art party deep v chillwave.
    Business
    Growth
    Platform
    Where
    Hall 1, Building A

 

KOME JE NAMENJENA KONFERENCIJA?

PROFIL UČESNIKA

• Direktori marketinga
• Marketing menadžeri
• Menadžeri kategorija
• Brend menadžeri
• Marketing agencije
• Sručnjaci iz oblasti marketinga
• Svi oni koji žele da unaprede svoj marketing
• Konsultanti
• Agencije za istraživanje tržišta
• Marketing i PR agencije

Trgovci svih kanala:

  • Viši menadžment
  • Trade marketing
  • Marketing

Proizvođači:

  • Viši menadžment
  • Trade marketing
  • Marketing

Distributeri FMCG proizvoda:

  • Marketing
  • Trade marketing


PROFIL UČESNIKA

Konferencija svake godine okupi blizu 300 učesnika iz više od 110 kompanija i 7 država.

Abrakadabra, Adama SRB, Afeja, Agromarket, Aleksandrovic, Alpha bank, Amicus, Amresearch, Art Match, As media, Astronordis group doo, Atlatntic Grupa, Awt international, Bahus, Bambi, BancaIntesa, BB trade, BENU Apoteka, British american tobacco, Bruketa & Žinic, Buzz Havas Worldwide, cargopartner, Carlsberg, Carnex, Cas media, CC HELLENIC, Chromos, Coca-Cola, Communis, Contin, Core Distribution, D & H, Daily, Danijela Commerce, DDOR osiguranje, Delta dmd, Delta motors, Dijamant, Direct Media, Dis, dm drogerie markt, DPC, Dr. Oetker, Draftfcb Afirma, DTD Ribarstvo, EKO SERBIA , Ellecta interactive, Enel ps, Erste bank – Podgorica, Europos, Evoke, Florida Bel, Focus Research, South East GesmbH, Forma ideale, Freudenberg, Fruvita, G – communications, G3 Spirits, Galerija Podova, Gatebizz, Gfk, Gorenje, Grand prom, Grey, Henkel, Hill International, HUGE Media doo, I&F McCann, I.C.P.S., Idea plus communications, Imperial tobacco, Infobip, Infostud, Intersport, Ipsos, Irfcg, Jaffa, Johnson & Johnson, Jub, JWT, Keprom, Kibid, Kraš, Lafarge, Lanaco, Lesaffre, Linea Directa Communications, Logit doo, Londessa, Luki komerc, Lukoil Srbija, M:tel, Marbo product, Masmi, MasterCard, McCann, Medela, Media, House, Media jobs, Media point, Media S SMVG, Media4, MediGroup, Megle, Mercator S, Metalac, Metro Cash&Carry, Milenijum osiguranje, MKF EKI, Mlekoprodukt, Mobicom, Mona Hotel Management, Montekristo, Montenegro Metropolis , Mozzart, MPG Plus doo, Nelt, Ravic, Nestle, New moment, Nis, NLB, Montenegrobanka, Olaf&McAteer , Omnico distribucija, Opel, Paloma, Pekarska industrija Pancevo, Perutnina Ptuj, Petrol, Pionir, PIP, Piraeus bank, Pivovarna Laško, Pivovarna Union, Planinka, Plitvice, Plus media, Podravka, Podunavlje, Polimark brands, Prigan, Propulzija, Puratos, Rauch, Represent Communications, Right, RNIDS, RTS, RTV Vojvodina, Rubin, Sberbank, Schneider Electric, Sekopak, Siemens, Sopharma Trading, Star Import, Stihl, Strauss, Student, Studio moderna, Suncokret, SuperKartica, Swisslion, SymphonyEYC, Ševa, Tarkett, Tehnohemija ad, Tela Vital, Telekom, Telekom Slovenija, Telesistemi, Terme Catež, Tetra pak, Tigar Tyres, Tikveš, Tkk, Trgovina Jevtic, TRS Europe, Univerexport, Valicon, Victoria Logistic, VIP mobile, Vital, Vitapur, Vladimir Suvajac, Vzajemna, Werner & Mertz, Yuco hemija, Yuhor ad, Zdravje Radovo, Zeleni krug, Zlatibor voda , Zlatiborac

 

Sponzori

Generalni sponzor
Glavni sponzori
Sponzor
Prijatelji konferencije
Medijski sponzori

Prijava

Kotizacija uključuje sledeće:

• prisustvovanje svim predavanjima
• pauze za kafu i ručak
• degustacije na sponzorskim štandovima
• poklon torbu za sve učesnike
• elektronski pristup prezentacijama govornika nakon konferencije

* Plaćanje u dinarima, po srednjem kursu NBS na dan fakturisanja.

Kotizacija ne obuhvata noćenja i putne troškove.

Način plaćanja:

Predračun za plaćanje kotizacije učesnici će dobiti pre konferencije, elektronskom poštom, na adresu koja je uneta u prijavu.
Kotizaciju za rane prijave treba uplatiti najkasnije do 19. aprila 2019.
Za sve ostale prijave, kotizaciju treba uplatiti do datuma naznačenog na predračunu.

Za informacije o grupnim popustima pošaljite upit na office@instore.rs

Napomena u slučaju odjave
Neplaćanje predračuna ne znači automatsku odjavu sa konferencije, već se morate odjaviti pisanim putem.
U slučaju otkazivanja prijave nakon 19. novembra 2018, organizator zadržava pravo naplate 50% vrednosti kotizacije.

Odjavu možete poslati na office@instore.rs.

Dodatne informacije:
Popusti se ne sabiraju
Kotizacije se ne mogu preneti na druge osobe

 

FMCG Brand Forum u regionu

BEOGRAD – LJUBLJANA – ZAGREB – SARAJEVO – SKOPLJE

Organizator

Regionalna izdavačka kuća INB2B Media osnovana je 2011. godine, sa kancelarijama u Beogradu, Ljubljani, Zagrebu, Sarajevu i Skoplju.

Osnovni portfolio kompanije čine regionalna B2B štampana izdanja u sektorima robe široke potrošnje (InStore), ugostiteljstva (InHoReCa) i hotelijerstva (InHotel).

INB2B Media – štampana izdanja i portali:

trgovački magazin InStore
www.instore.rs

ugostiteljski magazin InHoReCa
www.in-horeca.com

hospitality magazin InHotel
www.in-horeca.com

INB2B Media – konferencije:

u sektoru trgovine FMCG Retail Summit
480+ učesnika, 150+ kompanija
www.fmcg-summit.rs

u oblasti marketinga FMCG Brand Forum
300+ učesnika, 110+ kompanija
www.fmcg-brandforum.com

u sektoru logistike i distribucije Supply Chain Summit
250+ učesnika
www.supplychain-summit.com
suorganizator: Logiko – Antonio Zrilić, Hrvatska

u sektoru hotelijerstva & hospitality industrije Hotel Summit
250+ učesnika, 80+ kompanija
www.hotel-summit.rs

konferencija za rukovodeći kadar CEO Summit
200+ učesnika
www.ceo-summit.rs

INB2B Media –  razvojni treninzi i radionice za zaposlene

Radionice vode predavači sa dugogodišnjim iskustvom na rukovodećim pozicijama i to u sledećim oblastima:

Prodaja
Zaključivanje godišnjih pregovora sa trgovcima
Napredne veštine pregovaranja sa trgovcima: Konflikt za pregovaračkim stolom i kako pregovarati sa 7 vrsta teških pregovarača
Učinkovita (pozitivna) komunikacija u modernom biznisu (asertivnost)
Unapređenje prodaje
Upravljanje kategorijama proizvoda: merčendajzing i in-store menadžment

Marketing
Upravljanje brendom, medijima i ponašanjem potrošača
Digitalni marketing & digitalni shopper marketing

Upravljanje timom (lideršip)

Upravljanje prihodima u hotelima

Kontroling u hotelijerstvu – finansijsko praćenje poslovanja

Galerija